I worked for Writing Machine from July 2017 to March 2018. My responsibilities included creating and executing the content marketing strategy for Dialogue, the company blog, and various social media channels.
Using Google Analytics, we were able to track a marked increase in traffic to the website when the social media channels were used frequently and when new content was published and shared. We also noticed greatly increased activity when these articles were shared via an email newsletter.
During my time with Writing Machine, I also ran a Facebook Ad campaign and a Google Ad campaign, both of which saw an increase of traffic to a particular page and the website in general respectively.
My profile on Dialogue includes links to some of the articles I edited and published.